Know About Privacy Policy and Internet Shopping's Regulations

Customer gets himself into risk while using internet because of unsolicited emails, or spam. Actually spams are common marketing tools, but sellers may loose the potential customer by using them. But they are used as the means of communication or advertising a promotional offer with out customers' permission.

Sometimes customer get many spam mails in a day, so they may cause to loose the right of privacy of the individual or receiver. There is another problem with spam, that they have possibility of getting virus attached.

The problem: If the e-mail address is published on the internet, or link on website, or on contacts pages, then starts the arrival of large number of unsolicited emails. There is a difficulty to uphold the privacy in this case.

For this, there are set of regulations entitled as Privacy and Electronic communications Regulation, which includes issues like SMS marketing and privacy and unsolicited email.

Regulations: This Privacy and Electronic Regulations try to ensure that any company using unsolicited emails, that are clearly identifiable, should be clear from the subject line of the email or SMS, that the communication is commercial. Such communication should relate to advertising or promotion of the item. According to regulations, the name of the intended recipient in the email, identity and contact details of the sender must be included by the sender of the commercial communication.

Sender of the email must provide recipient with a valid email address, so that they can contact to cease the unsolicited marketing communications, according to regulations. Before sending any such commercial communications, sender must get permission from recipient to get such communications.

These are the factors mentioned in these Privacy and Electronic Regulations. So it is better to know about these regulations.

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